Commercial, Embedded Avionics

Alaska Air Invests in Real-Time Data Analytics

By Juliet Van Wagenen | September 7, 2016
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Photo: GEE

[Avionics Today 09-07-2016] Alaska Air Group, which operates Alaska Airlines and Horizon Air, has contracted In-flight Connectivity (IFC) provider Global Eagle Entertainment (GEE) for data analytics and performance monitoring through GEE’s Masflight Enterprise Data Warehouse. The Masflight platform aims to provide airline decision-makers with real-time situational awareness and serve as a decision support tool for historical analytics.

“A key element to Alaska Airlines’ success is investing in cloud-based analytics and intelligent applications that support our operation in real-time,” said Dan Audette, director of operations analytics and strategy at Alaska Airlines.

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