Business & GA, Commercial, Embedded Avionics

Universal Avionics Expands in Asia

By Woodrow Bellamy III  | May 30, 2014
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[Avionics Today May 30, 2014] Universal Avionics is continuing its expansion into international markets, adding a new regional sales manager for Asia. 

The Tucson, Ariz.-based avionics manufacturer announced Michael Choo as its new regional sales manager for Asia. This hiring follows the recent addition of Corey Wilkinson as its sales manager for Latin America. 
Choo will be responsible for sales throughout Asia and Australia.  He joins Universal with a background including service in the Republic of Singapore Air Force, engineering support at Silk Air and over 10 years at Rockwell Collins. 
“Having a regionally based team positions Universal Avionics well for continued growth in this region,” said Scott Campbell, Original Equipment Manufacturer (OEM) sales manager at Universal Avionics. “Michael’s background and knowledge is an instrumental part of this growth."

While Universal has had regional sales managers covering Asia before, Choo will be the first one based out of the region, operating from Singapore.  

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