Commercial

TAM Airlines Selects Panasonic IFE System

By Tish Drake | September 14, 2011
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TAM Airlines selects the eX2  in-flight entertainment and connectivity system for linefit installation on 27 A350-900s. In addition, Panasonic also said the airline chose its eX2 IFEC solution for 8 new Boeing 777-300ER aircraft.

“TAM was created 35 years ago with a commitment to satisfy its customers by offering high-quality, differentiated services at competitive prices. Panasonic’s platform allows us to offer the best in-flight entertainment and communications services, in line with our business goals”, said Jose Racowski, business unit marketing manager at TAM Airlines.

“Panasonic has enjoyed working with TAM Airlines on solutions for their existing B777-300, A330-200 and A320 Family aircraft, and we are honored to once again have the opportunity to strengthen our relationship with one of the world’s leading airlines,” said Paul Margis, CEO for Panasonic Avionics.

Panasonic said the eX3 system leverages "the latest advancements in native broadband connectivity, uncompromising industrial design, an advanced media strategy and open platform architecture. Using eX3, airlines will be able to leverage a true business platform that helps drive brand loyalty, maximize revenue per available seat mile, and minimize cost per available seat mile."

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