PORTSMOUTH, N.H.,
March 20 /PRNewswire/ -- Master Lock, the world's
largest padlock manufacturer, has seen sales of its Travel Sentry-approved
locks jump 50 percent annually since it first introduced the product line in
2004. Increased security threats and recent, well-publicized reports of
baggage pilferage at airports have fueled growing demand for locks that let
air travelers secure their checked bags while enabling Transportation Security
Administration (TSA) officials to inspect them.
"Security is top of mind for most air travelers," said John Heppner,
president and CEO of Fortune Brands Storage and Security, including Master
Lock Company L.L.C. "Partnering with Travel Sentry and the TSA has produced a
very strong product line that helps consumers feel at ease about their
personal belongings when they travel. We expect sales to continue to do well
as air travelers get smarter about how they can secure their checked bags."
Increased sales of Master Lock products carrying the Travel Sentry logo
stem from the manufacturer's global distribution network, which includes the
hardware departments at retailers like Target, Home Depot, Lowe's Home
Improvement, Ace Hardware, Walgreens, CVS, K-Mart and Rite-Aid. Travelers can
also purchase the locks online at http://www.masterlocktsa.com.
Travel Sentry partnered with the TSA and luggage and lock manufacturers
like Master Lock to create the lock standard that allows TSA officers to use
special tools to access locks without damaging luggage. Travel Sentry has
licensed 26 manufacturers and more than 135 global distributors. Nearly 30
million locks bearing the Travel Sentry logo have been produced and marketed
since the company launched just over three years ago.
"Master Lock's global distribution network continues to play an important
role in providing TSA-recognized, Travel Sentry-approved locks to air
travelers around the world," said Joel Blumenthal, president of Travel Sentry.
"It is through productive relationships with manufacturers like Master Lock
that the industry will continue to educate air travelers about how they can
have peace of mind regarding the security of their personal belongings."
About Master Lock
Master Lock is the world's largest manufacturer of padlocks and related
security products providing innovative security solutions for home,
automotive, campus, power sports, bike, and storage security needs for
consumers and contractors alike. Master Lock Company L.L.C. is an operating
unit of Fortune Brands, Inc., a leading consumer brands company with annual
sales exceeding $8 billion. Headquartered in Deerfield, Ill., Fortune Brands,
is included in the S&P 500 Index.
About Travel Sentry
Founded in 2003, Travel Sentry created a standard for locking systems for
air travelers in cooperation with the Transportation Security Administration
(TSA), leading lock and luggage manufacturers and distributors. Travel
Sentry(R) Approved locks enable passengers to lock their checked luggage while
allowing TSA officers to inspect bags. More than 150 leading luggage
manufacturers and retail distributors including Master Lock, Samsonite,
Travelpro, Tumi and Brookstone market Travel Sentry(R) Approved padlocks and
luggage incorporating those locks. For more information, visit the company's
Web site at http://www.travelsentry.org.
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Contact: Karen Pantinas
Beaupre & Co. Public Relations, Inc.
603-559-5836
kpantinas@beaupre.com